
New Releases
How We’re Going to Change the World Together 101 (2024, Live)
Live from Heroic Activation Weekend - Spring ’24
How to Forge a Heroically Confident Mind 101 (2024, Live)
Live from Heroic Activation Weekend - Spring ’24
Greatest Year Ever 101 (2022)
Activate Your Heroic Potential + Make This Year the Greatest Year of Your Life
Greatest Year Ever 101 - Part 2: Practice (2022)
How To Use the Heroic App To Activate Your Heroic Potential
Scarcity Brain
Fix Your Craving Mindset and Rewire Your Habits to Thrive with Enough

Stolen Focus
Why You Can't Pay Attention--and How to Think Deeply Again
by Johann Hari

Big Goals
The Science of Setting Them, Achieving Them, and Creating Your Best Life
by Caroline Adams Miller, MAPP

Lords of the Sea
The Epic Story of the Athenian Navy and the Birth of Democracy
by John R. Hale

How to Think Like Socrates
Ancient Philosophy As a Way of Life in the Modern World

Outlive
The Science and Art of Longevity
by Peter Attia

Belonging
The Ancient Code of Togetherness

The Chaos Machine
The Inside Story of How Social Media Rewired Our Minds and Our World
by Max Fisher

Nexus
A Brief History of Information Networks from the Stone Age to AI

The Anxious Generation
How the Great Rewiring of Childhood Is Causing an Epidemic of Mental Illness

The Coddling of the American Mind
How Good Intentions and Bad Ideas Are Setting Up a Generation for Failure
by Greg Lukianoff and Jonathan Haidt

The Righteous Mind
Why Good People Are Divided by Politics and Religion

10 to 25
The Science of Motivating Young People

My Name Is Tani
And I Believe in Miracles
by Tanitoluwa Adewumi, Kayode Adewumi, Oluwatoyin Adewumi and Craig Borlase

Good Energy
The Surprising Connection Between Metabolism and Limitless Health

Change Your Diet, Change Your Mind
A Powerful Plan to Improve Mood, Overcome Anxiety, and Protect Memory for a Lifetime of Optimal Mental Health

The Gouge!
How to Be Smarter Than the Situation You Are In

Forever Strong
A New, Science-Based Strategy for Aging Well

Get Out of Your Mind & Into Your Life
The New Acceptance & Commitment Therapy

Failing Forward
Turning Mistakes into Stepping Stones for Success

Building a Life Worth Living
A Memoir

The Pressure Principle
Handle Stress, Harness Energy, and Perform When It Counts

The Captain Class
A New Theory of Leadership
by Sam Walker

Pressure
Lessons from the Psychology of the Penalty Shootout
by Geir Jordet

Changing Your Story
How To Take Control Of Your Life, Create Change And Achieve Your Goals
by Bill Beswick

Uncommon
Simple Principles for an Extraordinary Life
by Mark Divine

Areté
Activate Your Heroic Potential
by Brian Johnson and Michael Balchan

Creating Your Best Life
The Ultimate Life List Guide
by Caroline Adams Miller, MAPP

177 Mental Toughness Secrets of the World Class
The Thought Processes, Habits and Philosophies of the Great Ones

Scars and Stripes
An Unapologetically American Story of Fighting the Taliban, UFC Warriors, and Myself
by Tim Kennedy and Nick Palmisciano
Your Brain at Work by David Rock
#2324
Your brain has limits—work within them to win.
Today’s book: Your Brain at Work by David Rock—a high-performance playbook that uses neuroscience to show how focusing, managing energy, and aligning your brain’s wiring can transform productivity, creativity, and well-being.
Peak Performance by Brad Stulberg and Steve Magness
#2325
Growth happens in the tension between stress and rest.
Today’s book: Peak Performance by Brad Stulberg and Steve Magness—an insightful blueprint for achieving your best work and life without collapsing under the weight of push/pressure burnout.
To Sell Is Human by Daniel H. Pink
#2326
Persuasion happens whether you want it to or not.
Today’s book: To Sell Is Human: The Surprising Truth About Moving Others by Daniel H. Pink—a fresh look at how selling has evolved, and how we’re all in the business of influencing, whether it’s ideas, actions, or attention.
The As If Principle by Richard Wiseman
#2327
Behavior shapes emotion — flip the script.
Today’s book: The As If Principle by Richard Wiseman—a scientifically grounded guide showing that your actions lead your feelings, identity and results much more powerfully than your thoughts alone.
The Art of Learning by Josh Waitzkin
#2328
Excellence isn’t talent—it’s your method.
Today’s book: The Art of Learning: An Inner Journey to Optimal Performance by Josh Waitzkin—a deep exploration of how to internalize fundamentals, thrive under pressure, and achieve mastery across domains.
The Pursuit of Perfect by Tal Ben-Shahar
#2329
Perfectionism is the enemy of fulfillment.
Today’s book: The Pursuit of Perfect: How to Stop Chasing Perfection and Start Living a Richer, Happier Life by Tal Ben‑Shahar—a positive-psychology guide unveiling the real cost of perfectionism and pointing the way toward “optimalism”—striving for excellence without denying reality.
The Six Pillars of Self-Esteem by Nathaniel Branden
#2330
Self-esteem isn’t a gift—it’s a daily practice.
Today’s book: The Six Pillars of Self-Esteem by Nathaniel Branden—a foundational work showing that real self-esteem is earned through conscious, consistent behavior, not wishful thinking.
Parenting Champions by Lanny Bassham
#2331
Your child’s mental game starts with you.
Today’s book: Parenting Champions by Lanny Bassham—an Olympic-champion’s guide for parents who want to raise mentally strong kids. It’s less about trophies, more about building self-image, resilience, and winning from the inside out.
Raise Your Game by Alan Stein Jr.
#2332
Your habits win when no one’s watching.
Today’s book: Raise Your Game by Alan Stein Jr.—a performance blueprint drawn from elite athletes and coaches, translated into habits, routines, and mindset tools you can use in sports, business, or life.
The Passion Paradox by Brad Stulberg and Steve Magness
#2333
Passion fuels greatness—but misused, it tortures.
Today’s book: The Passion Paradox: A Guide to Going All In, Finding Success, and Discovering the Benefits of an Unbalanced Life by Brad Stulberg & Steve Magness—a smart guide showing how passion isn’t just a gift—it’s a wild power that must be handled with care.
The Common Denominator of Success by Albert E.N. Gray
#2334
Success = disciplined action, especially when you don’t feel like it.
Today’s book: The Common Denominator of Success by Albert E. N. Gray—originating from a legendary 1940s speech revealing the single trait separating the successful from the unsuccessful.
Think and Grow Rich by Napoleon Hill
#2335
Change your thoughts, change your future.
Today’s book: Think and Grow Rich by Napoleon Hill—the foundational mindset manual built on interviews with 500+ of the most successful people of the early 20th century. It’s not about greed—it’s about clarity, belief, and disciplined action.
The Power of Your Supermind by Vernon Howard
#2336
There’s a part of you that’s already free.
Today’s book: The Power of Your Supermind by Vernon Howard—a clear-eyed guide to stepping beyond the conditioned mind, releasing the “false self,” and awakening the deeper intelligence within you often called the Supermind.
The Science of Being Great by Wallace D. Wattles
#2337
You rise the moment you decide to.
Today’s book: The Science of Being Great by Wallace D. Wattles—his follow-up to The Science of Getting Rich, focused not on wealth but on character, mindset, and the inner decision to live with greatness.
Toward a Psychology of Being by Abraham Maslow
#2338
You were made for more than survival—you were made to become.
Today’s book: Toward a Psychology of Being by Abraham Maslow—a foundational text in humanistic psychology that explores self-actualization, higher motivation, and what it really means to live as a fully expressed human being.
The Rise of Superman by Steven Kotler
#2339
When you enter flow, you become limitless.
Today’s book: The Rise of Superman by Steven Kotler—a thrilling deep dive into how elite athletes tap the science of flow to push human performance to the edge. The big idea? You can use the same triggers to level up your own life.
True Success by Tom Morris
#2340
Greatness of spirit matters more than trophies.
Today’s book: True Success: A New Philosophy of Excellence by Tom Morris — a guide that flips the common script on success. Instead of wealth, fame, or status, Morris argues that true success is built on inner excellence, character, and meaningful contribution.
The Mindful Athlete by George Mumford
#2341
You Don’t Force Greatness—You Allow It
Today’s book: The Mindful Athlete by George Mumford—the mindfulness mentor behind NBA legends—revealing how awareness, presence, and breath unlock peak performance and deep resilience.
Shoe Dog by Phil Knight
#2342
The path reveals itself only after you start walking.
Today’s book: Shoe Dog by Phil Knight—a raw, honest memoir of building Nike from a scrappy idea into a global icon. It’s a story about perseverance, belief, and learning by doing—without a map.
The Paradox of Choice - Why More Is Less by Barry Schwartz
#2343
More options don’t make life better—just more confusing.
Today’s book: The Paradox of Choice: Why More Is Less by Barry Schwartz—a revealing look at how abundant choices (in careers, purchases, relationships, routines) can overwhelm us, dilute satisfaction, and fuel anxiety. The answer isn’t more freedom—it’s smarter limitations.
Outliers by Malcolm Gladwell
#2344
Talent matters—but context matters more.
Today’s book: Outliers by Malcolm Gladwell—a fascinating exploration of how extraordinary success is shaped not just by talent, but by opportunity, timing, culture, and sustained effort.
Why Your Life Sucks by Alan Cohen
#2345
Your mindset might be sabotaging your joy.
Today’s book: Why Your Life Sucks by Alan Cohen — a candid, empowering look at the beliefs and habits that quietly undermine your happiness, and how to shift them so life feels more open, purposeful, and alive.
Take a Nap! Change Your Life. by Sara C. Mednick
#2346
A nap isn’t lazy—it’s a performance hack.
Today’s book: Take a Nap! Change Your Life. by Sara C. Mednick, Ph.D.—a science-backed guide to using naps strategically to sharpen your mind, boost your health, and elevate your performance. Mednick teaches that the right nap at the right time can be one of your most powerful rejuvenation tools.
You Learn by Living by Eleanor Roosevelt
#2347
Growth begins where comfort ends.
Today’s book: You Learn by Living by Eleanor Roosevelt—a timeless reminder that character, courage, and wisdom are forged through experience, not comfort.
The Happiness Trap by Dr. Russ Harris
#2348
True fulfillment isn’t the absence of pain.
Today’s book: The Happiness Trap by Dr. Russ Harris — a powerful challenge to the myth that happiness comes from feeling good all the time. Instead, it shows how accepting life’s full range of experience leads to a richer, more meaningful life.
You Are Special by Fred Rogers
#2349
You matter—just by being you.
Today’s book: You Are Special by Fred Rogers—a gentle, profound reminder that human worth is not conditional on achievement, popularity, or perfection. It’s inherent.
The Miracle of Right Thought by Orison Swett Marden
#2350
What you consistently think, you become.
Today’s book: The Miracle of Right Thought by Orison Swett Marden—a timeless reminder that success, character, and happiness are first created in the mind before they appear in the world.
The Power of Character Strengths by Ryan M. Niemiec and Robert E. McGrath
#2351
Strengths aren’t talents—they’re tools for flourishing.
Today’s book: The Power of Character Strengths by Ryan M. Niemiec & Robert E. McGrath—a research-based guide to identifying, cultivating, and applying your core strengths to become happier, more effective, and more resilient.
Perfectly Yourself by Matthew Kelly
#2352
Become your best self—one right step at a time.
Today’s book: Perfectly Yourself by Matthew Kelly—a practical guide to discovering who you truly are and becoming the best version of yourself by focusing on progress, character, mission, and service rather than chasing elusive perfection.
The 15 Invaluable Laws of Growth by John C. Maxwell
#2353
You can’t improve what you don’t develop.
Today’s book: The 15 Invaluable Laws of Growth by John C. Maxwell—an essential guide for intentional personal development—teaching that growth isn’t accidental, it’s practiced.